shopify is a store management platform that powers over 30 million online stores and has a global audience of over 450 million. Today, I’m going to use google analytics to discover which social media platforms your customers are most likely to use. As you can see from the data, the most significant type of social media is Facebook, followed by Pinterest, Instagram, and Snapchat.
The most interesting result seems to be that the most likely social media platform is Facebook, but it’s a safe guess that your customers are most likely to use Google+ and Instagram to share their photos of their shopping with you.
Well, we know that most of our interactions are on google, so that shouldn’t be a surprise. But here’s the weird part. The only other social media platform that made it into the top spots is Tumblr, and that came after it made the list. I think it’s obvious now that Tumblr really is a social media platform for “internet people” (and not just college-age college students).
In the past, when we got to see a lot of these results from google analytics, we had a hard time explaining what was going on. With Shopify Analytics on the other hand, you can see what the heck is going on. I guess the trick is to figure out what you want to do with it.
Google Analytics is one of the easiest ways to get insight into you marketing efforts. The best thing to do is to use the results as a starting point, which Shopify does. As an example, I’ll say that I went shopping at Kohl’s because it was the first store in a mall that didn’t have the “free shipping” offer.
Shopify is a great site with some really helpful analytics and a lot of fun stuff.
The site offers an analytics dashboard where you can see the average order size, the top 10 items for each day, and the top 10 pages each day. The best part is that you can sort by one or more things, like the top 10 pages on day 1, the top 10 pages on day 2, or by the average order size.
It’s not all that hard to get into analytics programs and you can see a lot of cool data like that if you have a google account. The best part of all is that there are so many ways of using these tools. It’s like having a website that allows you to monitor how you use your computer, apps, and so on.
There are many other ways to track your website visits, but I have found that google analytics is the most powerful because you can sort by a lot of different things. This lets you see things like your visitors’ pageviews, unique visitors, your bounce rate, and your bounce price. You can also see your top 10 pages or top 10 categories, and get a good idea of what works for your audience.
You can also use the tool to see what keywords are being used on your website to see if it’s making sense for your audience, and if so, how you can use these keywords in the future. Once you have the stats you can analyze them further to determine the best time to optimize your website (because now you have a better idea of how to reach your audience), how to grow your business, and even how to find new customers.